The inaugural MAC Road Safety Round will take place at South Australian Community Football League matches this weekend 11th and 12th of July.
An initiative of the Motor Accident Commission in partnership with the SACFL, the round aims to promote road safety within regional South Australia.
MAC General Manager Road Safety Michael Cornish says the round will see footy clubs throughout regional South Australia embrace the road safety message, with players wearing black armbands in memory of those killed and injured in road crashes.
“Our partnership with community footy is an extremely important means to share road safety messages,” Mr Cornish says.
“By working with the SACFL, we help to generate road safety discussions with footy players, their families, club supporters and the community.
“Last year 68% of all fatal crashes in South Australia occurred in rural areas.
“Of the 49 road fatalities so far this year, 29 or 59% have taken place in regional areas.
“We need to encourage road safety conversations in regional South Australia and the MAC Road Safety Round presents the perfect opportunity to do this.”
A feature of the round will be a new medal awarded in each SACFL A-grade match recognising the player judged to be the ‘Game Changer’.
“These initiatives are part of the MAC Game Changer program, where footy clubs help MAC remind regional communities that there’s more to lose than a game of footy,” Mr Cornish says.