MAC Road Safety Engagement Manager, Matt Hanton said the MAC Road Safety Round is designed to draw awareness to road safety issues and provide the opportunity for those clubs who have been impacted by road trauma to reflect and remember.
“As we have seen, as recently as last weekend, it is so important to continually re-inforce road safety messages to young, regional men who are unfortunately over represented in death and injuries on our roads.
“It really can be simple things that can save lives, like sticking to the speed limit, wearing seatbelts, and making sure you don’t drive tired or while under the influence of drugs and alcohol”, said Mr Hanton.
MAC’s involvement with SANFL Community Football, as the major partner, provides an opportunity to promote road safety to the regional South Australia, where last year 50 people died and a further 249 were seriously injured in road crashes.
Road Safety Minister Pete Malinauskas said this partnership is incredibly important in helping promote road safety to regional communities and in particular, young men.
“Less than one third of the state’s population lives outside of Adelaide, yet on average 60% of road fatalities and 50% of serious injuries occur in regional South Australia.
“With almost 70 percent of these crashes involving regional residents, it shows the heighted risk associated with country driving.
“Partnerships and initiatives such as this go a long way to help reduce death and injuries on our roads as we aim for our goal of towards zero together”, said Mr Malinauskas.
The MAC Road Safety Round, introduced in 2015, is now an annual event within the SANFL Community Football fixture.
SANFL Community Football General Manager, Matt Duldig said the MAC Road Safety Round, now in its third year, really focuses on raising awareness of road safety particularly for the country football community with many travelling long distances to play our great game.
“At SANFL we understand the importance of educating all players and volunteers involved about MAC’s road safety messages. The past weekend’s events reiterate just how important it is that everyone makes good decisions on the road.
“We thank the Motor Accident Commission for its ongoing support of Community Football and the MAC Road Safety Round”, said Mr Duldig.
The 2017 MAC Road Safety Round will be played on the weekend of 15 July 2017, or the following weekend for those with a Bye who have elected to support the initiative.
As part of the round, players will wear black armbands in memory of those affected by road trauma and a medal will be awarded to one player from each A-Grade match whose impact, based on the decisions they made, positively affected the match outcome.
49 fatalities in 2017 86 fatalities in 2016
For more information on road crash statistics go to
“All nine of these deaths have occurred since March, a significant loss of life in such a short period of time,” said Mr Hanton.
The increased risk of injury of death for motorcyclists is serious and anything that can improve a rider’s safety is strongly encouraged.
“As the wet weather begins it is important for all motorcyclists to make sure they are riding to the conditions and wearing the right protective clothing.
“Whether you ride a scooter or a motorbike, good quality, protective gear is a must. It can mean the difference between a minor injury and one that prevents you from riding ever again.
“Many riders believe a helmet and protective jacket is enough, however covering your whole body in quality protective gear is the best way to reduce injury in a crash.
“If you are a returning rider, resist the urge to wear your old gear. It’s likely your helmet and the rest of your riding gear may not be as safe as what is available today,” Mr Hanton said
Whether through protective clothing, or increased skills and education, motorcyclists should do all they can to lower their crash risk and ride to return.
The Rider Safer Returning Rider Course costs $116 and is run through the Department for Transport, Planning and Infrastructure (DPTI). Further information can be found at mylicence.sa.gov.au or by calling Rider Safe on 1800 018 300.
“There is no pass or fail component to the course, it is designed to teach and refresh riding skills, techniques and awareness and could be the difference between avoiding a crash, serious injury or even death on our roads,” Mr Hanton said.
Fatalities - 2017
Fatalities - 2012 – 2016
*YTD – to midnight 5 July 2017
The state’s best amateur footballers will come together in Murray Bridge this weekend for the 2017 MAC SA Country Championships.
The annual football carnival sees each of the SANFL Community Football leagues competing against each other with the Imperials Football Club hosting this year’s event.
The Motor Accident Commission (MAC) recognises the fundamental role that football clubs play in communities and is proud to support every SANFL Community Football club as the league’s major partner.
MAC, Road Safety Communications and Engagement Manager, Matt Hanton said the partnership helps MAC promote vital road safety messages through local football clubs, which in country South Australia, is often the hub of the community.
“Road safety is everyone’s responsibility and it is great to work with SANFL Community Football and regional communities to remind people of the risks we face on the road and how to manage them.
“Less than one third of the state’s population lives outside of Adelaide, yet around 60% of road fatalities and 50% of serious injuries occur in regional South Australia.
“Almost 70 percent of these crashes involve regional residents and all too often, are the result of bad decisions.
“It can be simple things that reduce the number of deaths and injuries dramatically, like sticking to the speed limit, wearing seatbelts, and making sure you don’t drive under the influence of alcohol, drugs or when tired.
“With so many clubs impacted by road trauma, engaging with players, supporters and the wider community to encourage safe road behaviours is important,” Mr Hanton said.
SANFL Community Football Manager Matt Duldig said playing the MAC SA Country Championships in a variety of country areas is a really important part of the event and we are really excited about it being played in Murray Bridge for the first time.
“Equally important is reinforcing and educating all of the players and volunteers involved about MAC’s road safety messages – it is vital they are all good decision-makers both on and off the field.
“We thank the Motor Accident Commission for its ongoing support of Community Football and the SA Country Championships”, Mr Duldig said.
The 2017 MAC SA Country Championships will be held at Imperials Football Club, Adelaide Road, Murray Bridge on the 8th and 9th July.
The Motor Accident Commission (MAC) has become aware of unsolicited calls to the general public, promoting compensation services and seeking personal information.
Information provided in these calls may be misleading or false and some of these calls may purport to be from the Motor Accident Commission.
These calls can follow a car accident where the caller may attempt to refer the motorist to a claims or compensation service.
If members of the public receive an unsolicited call of this nature, it is strongly advised to not provide any personal information.
Instead, ask the caller for the caller's name, organisation, website, email address and a return phone number.
Calls of this nature should be reported to the Australian Competition and Consumer Commission’s (ACCC) SCAMwatch – either online at www.scamwatch.gov.au or via phone on1300 795 995.
The Motor Accident Commission (MAC) has launched a new campaign highlighting the impact of serious road injuries to coincide with the half-way point in the annual road toll.
With 283 serious injuries and 41 fatalities to date* in 2017, road authorities are hopeful for a consecutive record low road toll, but warn that figures can quickly change.
Road Safety Minister Peter Malinauskas said the continued reduction in death and injury on our roads is encouraging, but can change in an instant and we all need to work together to continue to reduce the road toll and rate of serious injuries.
“Every death is one too many, as is every injury. Road safety is about each of us taking responsibility for our behaviour – not sometimes, or most of the time, but every single time we get behind the wheel,” said Mr Malinauskas.
While overall the SA’s road toll is down on this time last year, with a significant decline in serious injuries, down 25%, there has been an increase in motorcycle fatalities with 8 lives lost.
“Sadly, we have seen a spike in motorcycle deaths this year. Motorcyclists are particularly vulnerable road users and we are continuing to invest in road upgrades and education to improve safety for riders,” said Mr Malinauskas.
The new ‘hidden road toll’ campaign features on a tram wrap and highlights that for every road death, 79 people are injured.
The x-ray like tram wrap aims to expose the unseen side of our road toll, with injuries often overshadowed by fatalities, which only account for a small proportion of the overall trauma on South Australian roads.
MAC Community Engagement Manager, Matt Hanton said while fatalities receive greater attention in the media and road safety reporting, injuries account for the most significant proportion of overall road trauma.
“Every day on our roads, when we make poor decisions behind the wheel we're not just risking death, we're risking disability, brain injury and a painful recovery.
“The consequences of being injured on our roads is under reported and not well recognised by the community,” said Mr Hanton
*The road toll as at 30 June 2017 was 41 fatalities and 283 serious injuries compared to 43 and 379 at this time last year.
Download our Annual Reports using the links below:
Heading to the footy at Adelaide Oval and planning to have a few drinks?
The reminder from the Motor Accident Commission (MAC) is to plan ahead - one drink is often more than you think and those beers or wine during the game may put you over the legal driving limit.
MAC Community Engagement Manager, Matt Hanton said lots of footy fans like to have a drink or two while watching the game, but it is important to understand what you are drinking and how much alcohol it contains.
“If you are heading to the footy and planning to have a few drinks, just don’t drive, those beers or wines have much more alcohol than just one standard drink”, said Mr Hanton.
In Australia, a standard drink refers to a drink containing 10 grams of alcohol.
A person’s blood alcohol content (B.A.C) begins to rise the moment you start drinking and will usually take an hour after your last drink to reach its highest level.
“If you have always judged your alcohol consumption by the number of drinks, your estimations are probably way off.
“Serving sizes need to be taken into account and the alcohol content, even from one brand of beer to the next, can vary greatly’, said Mr Hanton.
Take advantage of the popular MAC Footy Express service.
“With free buses, trams, trains to get you to and from Adelaide Oval, there is no excuse for drink driving.
“Alcohol and driving just don’t mix”, said Mr Hanton.
The Motor Accident Commission (MAC) has been involved with the event for four years, which provides a significant opportunity to engage with young people about the importance of road safety.
The Carnival officially kicks off today and culminates weeks of road safety education in the classroom, where the students have been investigating road safety issues and developing video messages that could ultimately save lives.
MAC Community Engagement Manager, Matt Hanton said partnerships, such as our relationship with the Aboriginal Power Cup are an important part of building and maintaining a positive road safety culture amongst our younger generations.
“By having students’ research road safety issues of importance to them and their community, they will gain a deeper understanding of the potential consequences of the choices they make,” Mr Hanton said.
In 2016, young drivers aged 16 to 19 had a rate of 7.9 deaths or serious injuries for every 10,000 drivers licensed, almost twice the rate of drivers aged 25 and above who had a rate of 4.1 fatalities or serious injuries per 10,000 licences held.
“Whilst, the number of 16-19 year old fatalities dropped to 3 in 2016 from 7 in 2015, we need to continue to work hard to achieve further reductions in road trauma.
“Education, through programs like the Aboriginal Power Cup, is key to ensuring this positive trend and preventing death and serious injuries on our roads,” Mr Hanton said.
Keith Thomas, Port Adelaide CEO said many Aboriginal Power Cup participants are at the age where they’ll begin learning to drive, so positive messages about safe and responsible driving and road safety are especially important.
“Whether they’re from metropolitan or regional and remote areas, these students are going to get invaluable benefit from MACs programs, and Port Adelaide is very supportive of that,” Mr Thomas said.
The Aboriginal Power Cup is an education program targeting year 10, 11 and 12 students.
With a football carnival as its centrepiece, the Aboriginal Power Cup focuses on engaging young people in education, healthy lifestyle choices and developing teamwork, leadership and life skills.
Since 2012, at least 9 in 10 participating students completed the Aboriginal Power Cup program’s education units which provide credits towards their SACE certificate.
Further information can be found at http://www.aboriginalpowercup.com.au
Through its partnership with the South Australian Community Football League (SACFL) MAC has supplied each SACFL club an allocation of MAC branded ticket books, which are to be used for SACFL club fundraising raffles during the 2017 season.
These tickets each contain a unique entry code, allowing ticket buyers to enter the second chance draw.
At the end of the 2017 season one person will win $500 cash and the SACFL club the ticket was purchased from will win $3000 in sporting equipment.
CLICK HERE TO ENTER
Each ticket contains a different code. One entry per ticket.
Entries will remain in the system until the competition closes on 31st August 2017. The winner and winning club will be drawn on the 8th September 2017 and notified by telephone. The winners will also be announced on MAC’s Facebook page and website. See terms & conditions for further information.
Driving is a risky and complex task and something that many South Australians do every day. We take all sorts of measures to stay safe on the road, and one of those can be carrying a first aid kit in your car.
A first aid kit can help you to provide some immediate treatment or care following a road crash until emergency services arrive.
There are many different types of first aid kits on the market, including kits made specifically for storage in vehicles. Whichever kit you choose, make sure it’s readily accessible and adequately stocked.
The Motor Accident Commission (MAC) encourages all motorists to drive carefully and follow the road rules - and you can go the extra mile with your safety, by storing a first aid kit in your car.
First aid kits - St John Ambulance - http://www.stjohnsa.com.au/
Volunteering – SA Ambulance Service http://www.saambulance.com.au/
MAC Rescue Helicopter http://mac.sa.gov.au/mac-rescue-helicopter
Watch out Adelaide…the lycra clad masses have hit the streets as thousands of locals and visitors converge on Adelaide for the Santos Tour Down Under (TDU).
With around 40,000 interstate and overseas cycling fans in the city and our regions for the week-long event the Motor Accident Commission (MAC) is pleading with all road users to be patient and share the road with the the many visitors who may not be familiar with South Australian roads.
MAC Community Engagement Manager, Matt Hanton said it’s a great time to be in Adelaide when the TDU rolls into town but let’s not forgot the added potential for road trauma during this busy period.
"Drivers, cyclists and pedestrians all need to play a part to make sure everyone can share the road safely."
"Drivers should look for riders and pedestrians whenever they are changing lanes,turning into a side street, or pulling out into traffic, especially in the city and around race stage starts and finishes, where there will be large crowds enjoying the festivities."
"Cyclists will inundate the regions, following the same routes as the professionals so motorists please be patient when approaching cyclists from the rear."
"Only overtake when it’s safe to do so, drivers need to give a minimum of one metre when passing a cyclist in a 60km/h or less zone or 1.5 metres if the speed limit is over 60km/h," said Mr Hanton.
"Always scan the road ahead, look for turning cars and pedestrians, and never assume you have been seen by other road users."
"Being highly visible is key and choosing clothing that can get you noticed will make a huge difference to keep you safe and seen on the road," said Mr Hanton.
MAC has been supporting the Santos Tour Down Under since 2012.
The Be Safe, Be Seen MAC Stage 6 will take place on Sunday 22 January where tens of thousands of fans will line the Adelaide streets on this fast-paced 4.5km circuit that starts and finishes by Elder Park next to the banks of the River Torrens.
For more safe cycling tips visit http://mac.sa.gov.au/besafebeseen
South Australia has recorded its lowest road toll on record at 87 fatalities, and is set to achieve the largest reduction in annual fatalities of any state for 2016.
Preliminary figures also indicate that serious injuries for 2016 are also low at 718, close to our previous record low of 711 in 2014.
MAC Community Engagement Manager Matt Hanton said while this reduction in both deaths and serious injuries is a considerable achievement, there is still so much more to do – too many people are still dying or being seriously injured on our roads in crashes that could’ve been avoided.
“The saddest part is complacency and poor driver behaviour including speed, failure to wear a seatbelt, drink and drug driving, disobeying simple road rules and inattention have all contributed to death and injury on our roads this year”, said Mr Hanton.
This positive decline in road trauma has been achieved despite a steadily rising population and growth in the number of motor vehicles and the number of licensed drivers.
“While positive reductions have been seen this year, it’s no time for complacency nor celebration because even one death on our roads is one too many.
“The road toll fluctuates year to year, and while there is much interest in the end of year figure, many families will see in 2017 without a loved one, lost to road trauma this past year”, said Mr Hanton.
The decline of 16 fatalities on last year’s road toll brings the state’s annual fatality rate to 5.1 per 100,000 population, another record for South Australia that brings us into line with the historically best performing road safety states of New South Wales (currently 5.0) and Victoria (currently 4.7).
The number of fatalities recorded in 2015 was 102 and South Australia’s previous record low road toll of 94 fatalities was achieved in 2012.
Some of the significant improvements include:
- Fatalities have decreased by 14% in rural areas and 19% in greater Adelaide compared to 2015.
- Pedestrian fatalities halved in 2016 – a total of 9 compared to 18 last year and a 5 year average (2011-2015) of 15 per year.
- Driver and passenger fatalities not wearing a seatbelt at the time of the crash reduced to 12% in 2016, compared to the 5 year average (2011-2015) of 30%.
- Motorcyclists accounted for 8 fatalities (including 1 scooter rider) – 3 fewer than in 2015 and 6 fewer than the previous 5 year average (2011-2015).
- Speed was identified as a contributing factor in 25% of fatal crashes in 2016, an improvement on the previous 5 year average of 29%.
There has been little improvement in the following areas:
- Alcohol – preliminary figures show that for the 12 months to the end of June 2016 24% of drivers or riders killed had an illegal BAC, the majority well over 3 times the legal limit. This shows no improvement on the previous 5 year average of 23%.
- Drugs – preliminary figures show that for the 12 months to the end of June 2016 14 drivers or riders killed tested positive to cannabis, methamphetamine or ecstasy, compared to an average of 13 per year 2011-2015.
- Fatigue – at least 14 fatal crashes in 2016 have been attributed to fatigue (10 in 2015).
- There were 5 heavy vehicle drivers killed in South Australia in 2016 compared to 1 in 2015 and an average of 2 per year (2011-2015).
Road Safety Minister, Pete Malinauskas said speeding is one of the major killers on South Australian roads and many people underestimate the increase in crash risk and injury severity that comes from even low-level speeding.
In 2015, speed was a contributing factor in 30% of fatal crashes, consistent with the five year average (30%, 2010 – 2014).
MAC Chief Executive Officer, Aaron Chia said research has shown low-level speeding is considered to be extremely common among both regional and metropolitan drivers, but the reality is that most South Australians drive at or below the speed limit most of the time.
“This campaign challenges the notion that low-level speeding is a common, safe and time saving behaviour.
“The majority of people make an effort to stick to the speed limit, however the proportion of drivers who aren’t doing the right thing continue to have a big impact on road safety and their attitudes and driving behaviour need to change.
“Low-level speeding has not seen the same degree of cultural change as other road safety issues such as drink driving and seatbelts.
“Just as driving under the influence increases your likelihood of a crash, each 5km/h over the speed limit in 60km/h zones doubles your crash risk” said Mr Chia.
The campaign will air on television, radio and digital channels, as well as featuring on bus backs, bus stops and regional billboards across the state.
Introducing Ken Walker, the Motor Accident Commission’s (MAC) new pedestrian spokesperson.
An enthusiastic, puppet presenter, Ken Walker, delivers humorous road safety messages through a series of webisodes and digital content called “Walk this way”.
MAC Acting General Manager, Road Safety, Matt Hanton said pedestrian safety is an important issue that is often overlooked by the general public.
“The road safety focus is more frequently on driving-related safety issues, but dozens of South Australian pedestrians are killed or seriously injured each year on our roads.
This year to date, four pedestrians have been killed and 41 seriously injured, up from 28 at the same time last year.
“With a total of 50 pedestrians seriously injured in 2015 it is alarming to see that we have already reached 41 serious injuries, a significant increase from this time last year,” said Mr Hanton.
Research shows vulnerable pedestrians such as the young or old, are highly at risk, while inattention and intoxication are also big contributing factors.
“All kinds of people share the roads, so it was important this campaign had broad public appeal that crosses generational barriers while still focusing on the important issues that impact pedestrian safety.
Phrases such as ‘redonk-a-donk’ and ‘oopsybum’ feature throughout the spoof style clips which will hopefully grab the attention of the general public and leave a resonating road safety message.
“The humorous approach of ‘Walk this Way with Ken Walker’ and short quick content will suit social media platforms such as Facebook and Youtube,” said Mr Hanton.
Watch the first two ‘Walk this way with Ken Walker’ webisodes below
Pedestrian Road Safety Statistics
- 18 pedestrians were killed and 50 were seriously injured in 2015
- Of the 18 pedestrian fatalities, 13 occurred in metropolitan Adelaide
- 70% of pedestrian serious injuries in 2015 were under 24 and over 60 years old
- 83% of pedestrian fatal and serious injuries have occurred in metropolitan areas
- Nearly 1 in every 8 road deaths in South Australia is a pedestrian
The Motor Accident Commission (MAC) has teamed up with the Adelaide Lightning for another two seasons as the club’s official naming rights sponsor.
MAC Chief Executive Officer, Aaron Chia said the MAC Adelaide Lightning are one of the state’s most successful sporting clubs and MAC is proud to continue this partnership.
“To date, this partnership has proven very successful and the next two seasons will see this expanded even further with the Adelaide 36ers joining in to promote road safety to their vast network of fans.
“Basketball provides MAC with an opportunity to access thousands of people throughout the state and having dedicated MAC Adelaide Lightning and the Adelaide 36ers players as Official MAC Road Safety Ambassadors is a great way to extend the delivery of MAC’s road safety messages and to engage and educate the community.
“Encouraging people to reflect on their choices when it comes to road safety is a vital step in changing behaviours, and ultimately reducing serious injuries and deaths on our roads.”
“Education is a key component of MAC’s approach to reducing road trauma and using respected sports stars to help achieve this through their coaching clinics, class room sessions and community programs is a highly effective way for MAC to engage with even more audiences,” said Mr Chia.
Adelaide 36ers and MAC Adelaide Lightning CEO, Guy Hedderwick thanked MAC for their continued support and said he is excited about the new direction of the partnership.
“MAC has a strong partnership with the team and we are looking forward to continuing the important work of road safety education and developing it further with the inclusion of the Adelaide 36er’s,” said Mr Hedderwick.